Last updated June 2026. Pricing, feature sets, and G2 ratings verified against vendor websites and public review platforms in June 2026. Ratings updated quarterly; see /methodology.
TL;DR
73% of B2B buyers now use AI chatbots when researching vendors — and 69% have switched to a vendor they discovered through an AI recommendation rather than one they already knew. Citation share inside generative engines is no longer a content-team vanity metric; it is a pipeline variable.
The 10 tools below are ranked by how well they close the complete B2B GEO loop: tracking where your brand appears (and does not appear) in AI answers, identifying which content gaps create the problem, and executing the fixes. Temso ranks first: it covers 8 engines at the lowest entry price in the category, and it connects monitoring directly to content creation and distribution without requiring a second tool. For teams that need the deepest citation intelligence at enterprise budget, Profound is the benchmark. The full ranking is at /rankings/geo-tools/for/b2b.
At a glance
| Rank | Tool | Best for | Entry price |
|---|---|---|---|
| 1 | Temso | All-in-one GEO tracking + execution for B2B SaaS and mid-market | $29/mo |
| 2 | Profound | Enterprise citation intelligence, 9+ engines, AEO headcount | $99/mo (limited) / $399/mo full |
| 3 | AthenaHQ | Mid-market B2B SaaS; revenue attribution; highest G2 rating in category | $295/mo |
| 4 | Scrunch | Enterprise B2B; SOC 2; AI-optimised content delivery to LLM crawlers | $250/mo |
| 5 | Peec AI | Agencies; unlimited seats; best long-tail engine coverage | €85/mo |
| 6 | Ahrefs Brand Radar | B2B SEO teams already on Ahrefs; competitive benchmarking | $199/mo add-on |
| 7 | Otterly.AI | B2B SMBs establishing a GEO baseline on a budget | $29/mo |
| 8 | SE Visible (SE Ranking) | B2B SEO agencies that want GEO + traditional SEO in one platform | $99/mo |
| 9 | Knowatoa | Teams that want a dedicated account rep and diagnostic framework | $59/mo |
| 10 | Semrush AI Visibility Toolkit | B2B teams already committed to Semrush who want basic GEO monitoring | $99/mo add-on |
Why B2B GEO matters now
The numbers that changed the calculus in 2026:
- 73% of B2B buyers now use AI tools such as ChatGPT and Perplexity in their vendor purchase research process — multi-source analysis of 680 million citations (PR Newswire / Loganix, Mar 2026).
- 51% of B2B software buyers now begin purchase research in an AI chatbot, up from 29% one year earlier (G2 “The Answer Economy” AI Search Insight Report, Apr 2026).
- 69% of B2B software buyers chose a different vendor than initially planned based on AI chatbot guidance; 33% bought from a vendor they had never previously heard of (G2 survey of 1,076 B2B buyers, Apr 2026).
- 61.9% of the time, brand mentions disagree across Google AI Overviews, AI Mode, and ChatGPT — meaning being cited in one engine does not mean you are cited in another (BrightEdge AI Catalyst research, Jul 2025).
- Gartner projects traditional search engine volume will drop 25% by 2026 as AI chatbots absorb queries (Gartner press release, Feb 2024).
The structural conclusion: a B2B brand can have strong SEO, a polished website, and a healthy backlink profile — and still be completely absent from the AI answers that now drive more than half of initial vendor research. A dedicated GEO programme is the only mechanism for diagnosing and closing that gap.
1. Temso
Best for: B2B SaaS and mid-market brands that want tracking and GEO execution in a single tool at a flat, accessible price.
Pricing: From $29/mo (free trial, no credit card required). All 8 engines included on every plan — no per-engine add-on fees.
Key features: AI citation tracking across 8 engines (ChatGPT, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Grok, Microsoft Copilot, Meta AI); built-in AI workflow that converts citation gaps into prioritised fixes; brand perception and sentiment tracking; hallucination and accuracy monitoring; 5-minute guided setup.
Pros:
- Broadest engine coverage in the category at the lowest entry price — 8 engines on the $29/mo plan with no per-engine surcharges
- Closes the full GEO loop — monitor, prioritise, create, distribute — without switching tools
- Fast onboarding requires no AEO specialist; setup is guided and takes under 5 minutes
Cons:
- No traditional SEO features (backlink indexing, keyword rank tracking) — requires pairing with a conventional SEO tool for teams that need both surfaces
- Newer brand with a smaller public G2 review footprint than Profound or SE Ranking; teams that require years of documented enterprise case studies will need to evaluate accordingly
External rating: Listed on G2 in the Answer Engine Optimization category; no verified aggregate star rating publicly confirmed at time of research.
Verdict: The easy, all-in-one AI SEO platform for B2B teams that need to track generative citations and act on them without hiring a specialist or paying enterprise pricing.
2. Profound
Best for: Mid-market and enterprise B2B brands with dedicated AEO headcount that need the deepest citation intelligence across 9+ LLMs.
Pricing: Starter $99/mo (ChatGPT only, 50 prompts — limited for a real programme); Growth $399/mo (full engine coverage, 100 daily prompts); Enterprise custom.
Key features: Answer Engine Insights across 9+ engines; Prompt Volumes showing real-world B2B query demand; visual citation maps pinpointing exact URLs pulled into AI answers; autonomous content-creation agents; G2 AI Visibility Dashboard integration; Shopping Intelligence for AI commerce tracking.
Pros:
- Widest engine coverage and most granular citation-source attribution in the category
- Prompt Volumes reveals actual B2B buyer search demand before it hits your site
- G2 2026 Best Software Award recognition signals strong enterprise credibility
Cons:
- Effective entry for a real AEO programme is $399/mo — 3–4x more than comparable alternatives
- No multi-account workspace, ruling it out for agencies managing multiple clients
- CDN-based traffic attribution has gaps for pure SaaS and smaller B2B brands
External rating: Recognised in G2 2026 Best Software Awards (AI category); specific aggregate star rating not publicly confirmed.
Verdict: The enterprise GEO benchmark for B2B brands with the budget and headcount to extract value from its deepest-in-class citation intelligence.
3. AthenaHQ
Best for: Mid-market B2B SaaS and financial-services brands (50–500 employees) that want a pure-play GEO platform with built-in content workflows and clear pipeline attribution.
Pricing: $295/mo self-serve (3,500 credits/mo included); Enterprise custom. No free tier; free demo and audit available.
Key features: Unified citation tracking across ChatGPT-4, Gemini Pro, Claude, and Perplexity; Athena Citation Engine (ACE) proprietary citation-probability scoring; Action Center that prioritises specific content to fix with reasoning; integrated content production (briefs, outlines, full articles); revenue attribution overlaying AI mention velocity with GA4 and Shopify data.
Pros:
- Highest G2 rating in the GEO category (4.9/5)
- Action Center tells B2B teams exactly what to fix and why — not just what is broken
- Unlimited seats eliminates per-user cost escalation for growing B2B teams
Cons:
- Credit-based pricing creates unpredictable costs at scale
- Covers only 4 LLMs — narrower engine coverage than Profound or Scrunch
- No SOC 2 Type II certification may fail enterprise infosec reviews in regulated B2B industries
External rating: G2: 4.9/5 (33 reviews as of June 2026).
Verdict: Best pure-play GEO platform for mid-market B2B teams that need an action-oriented workflow and revenue attribution, not just a monitoring dashboard.
4. Scrunch AI
Best for: Enterprise B2B brands and agencies that need SOC 2 compliance, broad LLM coverage (up to 9 engines on Enterprise), and the ability to serve AI-optimised content directly to LLM crawlers.
Pricing: Core $250/mo (4 LLMs, 125 prompts, 5 users); Agency Core $500/mo (3 brand workspaces, unlimited users); Enterprise custom. 7-day free trial.
Key features: Multi-LLM monitoring across up to 9 platforms on Enterprise; Agent Experience Platform (AXP) that serves AI-optimised content to LLM crawlers without changing the human-facing site; agent traffic analysis via CDN integration; AI Search Trends for emerging B2B query discovery; SOC 2 Type II, RBAC, and SSO/SAML on Enterprise.
Pros:
- Most feature-complete GEO platform: monitoring, auditing, optimisation, content delivery, and enterprise security all covered in one product
- AXP is the only production-grade mechanism for serving AI-optimised content directly to crawlers without altering the public-facing website
- SOC 2 Type II passes the rigorous infosec reviews common in B2B enterprise procurement
Cons:
- Core plan covers only 4 LLMs — meaningful enterprise B2B monitoring requires the custom-priced Enterprise tier
- No general-purpose AI content generation yet (on 2026 roadmap)
- Third-party review scored actionable insights at 2/5, noting that optimisation features are still in beta
External rating: G2: 4.6/5 (72 reviews as of June 2026).
Verdict: The enterprise GEO platform for B2B brands that need SOC 2 compliance and the unique ability to push AI-optimised content directly to LLM crawlers.
5. Peec AI
Best for: B2B marketing agencies managing multiple client accounts and mid-market SaaS brands wanting clean daily monitoring with unlimited seats.
Pricing: Starter €85/mo (50 prompts, 3 models, 1 project); Pro €205/mo; Advanced €425/mo (multi-country, Looker Studio); Enterprise custom. EUR-denominated; Claude and Gemini AI Mode are add-ons on non-Enterprise tiers.
Key features: Prompt-level citation tracking across 9+ engines with daily updates; share-of-voice benchmarking; source attribution and gap analysis identifying specific URLs driving competitor citations; Actions feature turning gap data into a prioritised execution queue; unlimited user seats on every plan; free pitch workspaces for agency new-business development.
Pros:
- Unlimited seats on all plans — the only major GEO platform without per-seat fees, making it genuinely agency-friendly for B2B client management
- Best long-tail engine coverage including DeepSeek, Llama, and Grok
- Transparent published pricing significantly below enterprise-only competitors
Cons:
- Actions feature identifies what to do but does not execute — a gap for lean B2B marketing teams without content bandwidth
- Claude, Gemini AI Mode, and other specific models are paid add-ons that raise the effective price beyond headline tier
- No SOC 2 Type II disqualifies from many Fortune 500 B2B procurement processes
External rating: No public rating yet.
Verdict: The best-value GEO monitoring platform for B2B agencies and mid-market SaaS teams that need unlimited seats and daily citation data without enterprise contracts.
6. Ahrefs Brand Radar
Best for: B2B SEO professionals and agencies already on Ahrefs who want the broadest AI visibility dataset for competitive benchmarking across buyer-journey queries.
Pricing: $199/mo per single AI platform index; $699/mo all-platforms bundle (2,500 custom prompt checks) — both are add-ons requiring a paid Ahrefs base plan from $129/mo. Total effective cost can exceed $800–$900/mo.
Key features: 405M+ search-backed prompts across 6 AI platforms derived from real keyword queries; share-of-voice benchmarking against unlimited competitor domains with zero setup; top cited pages and domains analysis for B2B opportunity identification; historical AI visibility data from May 2025; Looker Studio connector, API and MCP access; bonus YouTube, Reddit, and TikTok brand visibility (beta).
Pros:
- Largest prompt database derived from real search queries — high relevance to actual B2B buyer behaviour
- Zero setup means any competitor or prospect brand can be researched instantly, without a lengthy onboarding process
- Integrates AI visibility with the backlink and keyword data B2B SEOs already rely on inside Ahrefs
Cons:
- AI tracking is an expensive add-on on top of an existing Ahrefs plan — meaningful coverage has a high total monthly cost
- AI chatbot data refreshes monthly rather than daily — too slow for fast-moving B2B category dynamics
- Monitoring-only: no built-in content optimisation or GEO fix recommendations
External rating: G2: 4.5/5 (702 reviews); Capterra: 4.7/5 (575 reviews) — ratings reflect the Ahrefs platform overall, not Brand Radar specifically.
Verdict: Best for B2B SEO teams already in the Ahrefs ecosystem who want competitive AI visibility benchmarking layered onto existing backlink and keyword research.
7. Otterly.AI
Best for: B2B SMBs, freelancers, and small agencies establishing a GEO baseline for the first time on a limited budget.
Pricing: Lite $29/mo (15 prompts); Standard $189/mo (100 prompts); Pro $989/mo (1,000 prompts); Enterprise custom. 14-day free trial, no credit card required.
Key features: Prompt-level citation tracking across 6 platforms; GEO Audit Engine assessing any URL across 20+ on-page citation-readiness factors; AI Prompt Research drawing on 10M+ daily prompts to surface B2B conversational queries; automated weekly brand reports with competitor comparison; public API (launched June 2026) and 101+ marketing workflow templates.
Pros:
- G2 High Performer (AEO category, Winter 2026) and Gartner Cool Vendor 2025 — strongest third-party recognition for its price tier
- GEO Audit Engine helps B2B content teams identify and fix specific citation-readiness gaps page by page
- Weekly automated reports are practical for B2B marketing teams reporting to leadership without manual effort
Cons:
- No competitive benchmarking or execution workflows on the $29/mo Lite plan
- Sharp price jump from $29 to $189/mo is a barrier for B2B teams that outgrow the 15-prompt limit quickly
- Does not cover Claude, Grok, or Meta AI — leaving gaps for B2B buyers who use enterprise AI tools such as Microsoft Copilot
External rating: G2 High Performer, Answer Engine Optimization category, Winter 2026; Gartner Cool Vendor 2025 (AI in Marketing). No verified aggregate star rating publicly confirmed.
Verdict: The most-recognised entry-level GEO tool for B2B brands starting their citation-tracking journey, with solid audit features but a steep step-up from the starter plan.
8. SE Visible (SE Ranking)
Best for: B2B SEO agencies already using or evaluating SE Ranking who want GEO bundled with traditional SEO in one platform.
Pricing: SE Visible standalone: $99/mo (200 prompts, 3 projects); $189/mo (450 prompts, 5 projects); $355/mo (1,000 prompts, 10 projects). SE Ranking Core with GEO: $129/mo. 14-day free trial (SE Ranking); 10-day free trial (SE Visible). No credit card required.
Key features: AI Visibility Tracker with daily monitoring across ChatGPT, Gemini, Google AI Overviews, Google AI Mode, and Perplexity; SE Visible standalone strategic dashboard with brand mention trends, sentiment, citation analysis, and agency client reporting; full traditional SEO suite (rank tracking, keyword research, backlink analysis, technical audit, local SEO); MCP access and API; 30+ project management on the Growth plan.
Pros:
- Best-in-class traditional SEO foundation (rank tracking, backlink, audit) with GEO layered in — strong value for B2B teams that need both surfaces
- 4.8/5 on G2 across 1,371+ reviews with a 9.4/10 customer support score
- 14-day no-credit-card trial removes evaluation friction
Cons:
- GEO coverage limited to 5 engines — Claude, Copilot, Meta AI, Grok, and DeepSeek are absent, leaving gaps for enterprise B2B buyers who rely on Copilot
- Pricing is confusing across three overlapping products: SE Ranking, the AI Search Add-on, and SE Visible
- GEO-only B2B buyers overpay compared to dedicated citation-tracking tools
External rating: G2: 4.8/5 (1,371+ reviews); Capterra: 4.7/5 (284+ reviews).
Verdict: The top choice for B2B SEO agencies that want proven traditional SEO plus growing GEO coverage in one platform at a competitive price.
9. Knowatoa
Best for: B2B marketing teams and SEO consultants that want structured AI visibility support with a dedicated account rep and done-for-you content drafting.
Pricing: Starter $59/mo (30 questions, ChatGPT + AI Mode + AI Overviews, 7-day free trial, no credit card); Growth $199/mo (100 questions, all 7 engines, Looker Studio); Enterprise from $499/mo.
Key features: BISCUIT Framework reverse-engineering AI recommendations to explain why competitors outrank a brand; 7-engine tracking (ChatGPT, Google AI Overviews, AI Mode, Claude, Gemini, Meta AI, Perplexity) on Growth; AI Answer Snapshots with cached full responses and citation sources; source opportunity analysis identifying high-influence publications not yet citing the brand; done-for-you content agents on Growth; daily data refreshes on all plans.
Pros:
- Dedicated account rep included on the $59/mo Starter plan — unusually strong support at this price for B2B teams without an in-house AEO specialist
- BISCUIT Framework provides diagnostic depth beyond raw tracking, explaining the why behind B2B citation gaps rather than just reporting them
- Free AI visibility audit with no sign-up required lowers evaluation friction
Cons:
- Only 3 engines on the $59/mo Starter — Claude, Gemini, and Perplexity require upgrading to Growth at $199/mo
- 30-question cap on Starter becomes a bottleneck quickly for B2B brands monitoring multiple products or market segments
- No verified third-party reviews yet, making it harder to independently validate effectiveness
External rating: No public G2/Capterra rating yet.
Verdict: A strong mid-tier GEO tool for B2B teams that value hands-on support and a structured diagnostic framework over raw data volume.
10. Semrush AI Visibility Toolkit
Best for: B2B mid-market teams already using Semrush for SEO who want basic AI citation monitoring without changing their existing tool stack.
Pricing: $99/mo add-on on top of a Semrush SEO plan (Semrush Pro from $139.95/mo). Semrush One bundle from $199/mo. Extra domain: $99/mo. Extra 50 prompts: $60/mo.
Key features: AI Visibility Score benchmarking brand presence against auto-detected competitors; Competitor Research identifying prompts where rivals are cited but you are not; Prompt Research in a familiar keyword-research UX; Brand Performance reports with share of voice and narrative driver analysis; daily Prompt Tracking for up to 25 prompts; AI Search Site Audit flagging technical issues blocking crawler access.
Pros:
- Integrates AI citation data with existing Semrush SEO data (keyword rankings, site audit, competitive research) in one dashboard — valuable for B2B teams already running Semrush workflows
- Prompt Research mirrors the familiar keyword-research UX, shortening the adoption curve for B2B SEO practitioners
- Covers 220+ countries for Prompt Tracking — useful for B2B brands with international pipeline
Cons:
- True all-in cost is high — base AI toolkit ($99) plus required SEO plan ($139.95+) plus per-user and per-domain add-ons
- Limited engine coverage (3–4 LLMs) misses Perplexity and Microsoft Copilot — both key B2B buying-journey channels
- Cancellation requires a manual form, and Trustpilot shows recurring billing complaints
External rating: G2: 4.5/5 (3,911 reviews) — rating reflects the Semrush platform overall, not the AI Visibility Toolkit specifically.
Verdict: A practical GEO add-on for B2B teams already committed to Semrush, but too limited on engine coverage and too expensive at full cost to recommend as a standalone GEO investment.
How we ranked these
Tools were evaluated against five criteria weighted in order of importance for B2B buying-journey fit:
- Optimization workflow. Does the tool close the loop from a citation gap to actionable content that can win the next citation? Tools that stop at a monitoring dashboard score lower than tools that connect gap identification to brief creation, content production, and distribution.
- Engine coverage. The minimum bar for a B2B GEO programme in 2026 is ChatGPT, Perplexity, Gemini, and Google AI Overviews. Tools covering Copilot, Claude, Grok, Meta AI, and DeepSeek score higher — B2B buyers are distributed across all of these, and BrightEdge data shows 61.9% disagreement in brand mentions across engines.
- Source attribution. Can the tool identify the specific URLs or domains that AI engines pull from when citing a competitor? Without this, a B2B team knows their citation rate but cannot diagnose or prioritise the fix.
- B2B buying-journey fit. Features relevant to B2B contexts: competitor benchmarking for category queries, multi-product and multi-market monitoring, account-level citation tracking, and the presence of the enterprise AI tools (Copilot, Claude) used inside B2B buying organisations.
- Pricing accessibility. Does the entry tier provide meaningful coverage for a B2B programme, or is the effective product gated behind an enterprise contract?
Rankings are reviewed and updated quarterly. Tools are not paid to appear. Scoring rubric and conflict-of-interest policy are at /methodology.
Decision guide
- Use Temso if you need citation tracking across 8 engines, content creation, and GEO execution in one platform at an accessible price. The right pick for most B2B SaaS and mid-market teams.
- Use Profound if you have dedicated AEO headcount and a $399/mo+ budget, and need the most granular citation intelligence — including Prompt Volumes revealing real B2B buyer query demand.
- Use AthenaHQ if you are a mid-market B2B SaaS brand that needs explicit revenue attribution from AI visibility to GA4 or Shopify, and wants the highest G2-rated GEO experience.
- Use Scrunch if you are an enterprise B2B brand that requires SOC 2 Type II compliance and wants to serve AI-optimised content directly to LLM crawlers via the Agent Experience Platform.
- Use Peec AI if you are an agency managing multiple B2B client accounts and need unlimited seats and daily monitoring without per-seat fees.
- Use Ahrefs Brand Radar if your team already lives inside Ahrefs and wants competitive AI visibility benchmarking layered on top of existing SEO data — without migrating tools.
- Use Otterly.AI if you are a B2B SMB or freelancer establishing a GEO baseline on a limited budget and want G2 and Gartner-recognised tooling at the entry tier.
- Use SE Visible if your agency already runs SE Ranking and wants GEO monitoring bundled with full traditional SEO in one platform and one login.
- Use Knowatoa if you want structured diagnostic support from a dedicated account rep and a framework (BISCUIT) that explains why competitors are cited — not just that they are.
- Use Semrush AI Visibility Toolkit if your team is already committed to Semrush and wants basic AI citation monitoring layered on top of existing SEO workflows without adding a new tool login.
What to read next
- Full B2B GEO ranking: /rankings/geo-tools/for/b2b
- Full GEO tool ranking: /rankings/geo-tools
- For SaaS brands: /rankings/geo-tools/for/saas
- Temso full profile: /tools/temso
- Profound full profile: /tools/profound
- Scrunch full profile: /tools/scrunch
- Ahrefs Brand Radar full profile: /tools/ahrefs-brand-radar
- SE Visible full profile: /tools/se-visible
- Semrush full profile: /tools/semrush
- Scoring methodology: /methodology
- GEO glossary: /glossary
